Many intranet owners face a similar problem. How can they ensure their portal’s success? They put a lot of effort into its delivery. They are afraid this energy will go to waste.

An effective intranet is not about features. It is not about the technology. It is about the value the portal delivers. And how often users utilize it. Focus should be on the outcomes, not the means to achieve them.

Source: NN/g

According to Nielsen Norman Group, frequency of use is one of 3 key intranet metrics. Frequency matters because it signals whether your intranet has become essential to daily work.

In this article, we focus on how to use SharePoint analytics to track intranet engagement and improve its user adoption. We will explore built-in options. We will also show how to extend them easily.

Built-In SharePoint Analytics Capabilities

Intranets built on SharePoint offer a variety of usage analytics functions. With SharePoint reporting, you can monitor the performance of individual pages, sites, and entire hubs.

Page Analytics

Page analytics allows you to check the performance of a specific SharePoint Page. You can see the number of unique and total views, the average time users spent, traffic by time, and the number of article promotions made.

Page usage: views, Unique visitors and average time spent

It is possible to see how effective the article is, including the click-through rate (if it contains links), readership coverage, and user reactions. You can browse the reports using different time windows, up to 12 months.

Page usage: traffic by time, promotion, reactions and click-through

Note: As for January 2026, the most extended page analytics periods are not working yet. The new page analytics has been rolling out since September 2025, and none of the articles had enough time to gather sufficient data.

You can find more details regarding SharePoint Page Analytics in this Microsoft Support Portal Article.

Site Analytics

With site-level analytics, you can see how well your site performs. It allows you to see the number of unique viewers and total site visits. You can check the average time spent and visits broken down by time and device used. You can see which users access the most, so you can check the most popular resources. All in the 7-, 30-, and 90-day windows. You can also see what content external users can access, giving you the chance to improve security.

SharePoint Site Analytics Dashboard

Hub Site Analytics

SharePoint Hub Site Analytics lets you view usage statistics across the entire hub site. You can see how many visits your hub had, both unique and total. Hub site analytics dashboard displays the most popular content: sites, pages, news, and documents. Once again, you can narrow the reports by selecting 7- or 30-day time periods.

SharePoint Hub Site Analytics Dashboard

How to Utilize SharePoint Analytics

SharePoint Insights supports intranet optimization. Use it to improve weak pages. Use it to fix navigation. You can also use it to leverage high-performing articles even more.

If a page view count is near zero, you may face a configuration issue. Users cannot find the content. Only editors access it. You may need to correct your navigation. You should also check if you properly published the article and whether the access rights are accurate.

Low unique users count may suggest publishing or access problems

If a page view count is low or users spend little time reading it, you should improve the article’s quality. It is a clear sign that users are dissatisfied with your copy. Do you deliver what users are looking for? Are you thorough with your writing? Your article may contain everything the user needs, but it is difficult to find. In that case, consider simplifying it or rearranging it.

Note: Remember that context matters. A rarely-visited HR policy page isn’t necessarily “failing”. Only newcomers may be reading it. The same goes for low view count. The content may be self-explanatory, which is why fewer repeat visits are required. It is worth checking the unique user count as well to see if you are missing subsequent or first-time visits.

If your article scores exceptionally well on the performance table, the story is different. First of all – congratulations, good job! Review your content and identify what users find helpful. It could be the topic or the copy itself. You can apply those conclusions to articles with lower view counts.

You can also use high-performing articles to promote other content as you would on your webpage. Doing so will help you improve the reach of your different pages. You can even leverage the click-through metric to see how effective you are.

It is essential to check your intranet performance metrics regularly. You need to know what is happening. Plan actions and introduce amendments. Making a habit of intranet performance tracking reduces randomness. It also makes your outcomes more predictable.

What SharePoint Analytics Reports won’t tell you

One thing is missing from SharePoint analytics functions. You can see what users read. But you do not know what they would like to read.

Balancing information supply and demand is an essential task in intranet optimization. If demand outstrips supply, users are dissatisfied because they can’t find what they need. If supply exceeds demand, you may accidentally introduce information noise. Which, in turn, bothers your users.

Using SharePoint’s native capabilities, it is pretty easy to create a straightforward feedback form. Users will send you information about their needs. You will be able to act on those. It is a win-win situation. You improve the quality of your portal while users feel heard, seeing their feedback turned into actual intranet resources.

SharePoint List Form for Content Requests

Advanced Reporting and External Tools

When built-in SharePoint analytics are not enough, external tools can provide deeper behavioral insights and longer data retention.

Google Analytics

Google Analytics (GA) provides flexible tracking. It goes beyond SharePoint’s 90-day data limit. GA offers more detailed insight into user behavior. It resides outside Microsoft 365, which you must take into account.

Google Analytics

Microsoft Clarity

Microsoft Clarity improves intranets with user behavior insights. It provides heatmaps, session recordings, rage clicks, and dead clicks. You can see UX pain points beyond basic metrics, going beyond the 90-day data limit. It raises fewer privacy concerns as both Clarity and SharePoint are part of the Microsoft ecosystem.

Microsoft Clarity

tyGraph

Offered by AvePoint, tyGraph is a workforce analytics platform. It extends the built-in capabilities of the modern SharePoint intranet. It provides comprehensive insights across Microsoft 365 tools, including SharePoint, Teams, Viva Engage, and Microsoft Copilot.

AvePoint tyGraph

See how analytics-driven intranet management helped achieve 85% adoption rate.

Engagy360

Engagy360 is not a direct SharePoint reporting tool. It can, however, help you integrate Google Analytics and Microsoft Clarity into your intranet. You do not need technical skills to do it, since there is no development involved.

Engagy360 Analytics Integration

Note: Microsoft introduces Content Security Policy (CSP). It helps protect against code injection attacks. Until February 28, 2026, CSP operates in reporting mode, but from March 1, 2026, SharePoint Online will enforce it. It may affect code extensions, such as integration with Google Analytics or Microsoft Clarity.

When You Should Start Using SharePoint Analytics

As quickly as you can. If your portal is already live, check intranet metrics today. The sooner you notice the trends, the sooner you can act on them. And if you are still planning your intranet launch, drive intranet adoption with data. Set clear goals for the whole portal and individual articles as well. And check how you perform each week. The simple truth is that when you keep a close eye on your intranet metrics, they tend to perform better.

Viva Amplify Helps with Organized Intranet Adoption

If you are looking for a tool to support your intranet adoption, consider Viva Amplify. Viva Amplify enables you to send messages to your company across different channels, including SharePoint, email, Teams, and Viva Engage. You create campaigns (sets of messages for a goal) and publications (the actual messages). Editorial teams can work together to develop and publish these messages. You can track your campaign’s performance to maximize its effectiveness.

Viva Amplify is a part of Microsoft Viva Suite or Microsoft Viva Employee Communications and Communities plans.

Viva Amplify

The post SharePoint Analytics appeared first on Engagy360.

There are many helpful guides out there. This article does not aim to compete with them. Instead, it provides you with a step-by-step guide to creating your intranet portal. It links to proven guides where more detail is useful.

Step 1: Translate Your Intranet Plan into Design Before Creating an Intranet

Before you start building your portal, align your intranet plan with the appropriate SharePoint or Viva elements. Each type has a specific purpose. The main options, used most commonly, are:

• Communication sites. Designed for broad communication. They offer a wide content area and a top navigation bar. These features make them ideal for news and the topic-focused regions.
• Team sites. Built for collaboration. Every Microsoft Teams team includes one. Team sites use left-hand navigation and do not support footers. They work well for department zones.
• Hub sites. Central points that connect multiple sites. They share navigation and branding. You cannot create them directly. First, create a communication site or a team site. Then promote it to a hub site. A hub site works best as your intranet homepage.
• Viva Engage communities. Used for community discussions. Employees can post, share ideas, comment, and react. These spaces work well for open dialogue around a specific topic.

Source: Microsoft Learn

There are two additional site types: Home sites and Organization news sites. A home site is a default site within Viva Connections. Organization news sites help to promote news across the company at scale. They are helpful, but you do not need to use these site types to build an effective intranet.

With a good plan at hand, the decision on which element to use is relatively straightforward. Still, you should think this through. Although it may not be crucial which site type you use, you may not be able to change it later.

A SharePoint Hub Site with News

If you’re looking for more guidance on your intranet’s site planning, please refer to the Planning Hub Sites article.

Step 2: Create Sites and Pages, then Structure Your Content

Once you have mapped your plan to the right site types, you can start building your intranet structure. Use the SharePoint Admin Center, the SharePoint Online landing page, and Viva Engage to create the necessary sites and communities. Please refer to the following guides for more details regarding the creation of the specific elements:

• Team and Communication Sites
• Organization News Sites
• Home Site
• Hub Site
• Viva Engage Communities

Site creation in SharePoint

Once you create the high-level structure, you can move on to the pages. Each SharePoint site already comes with a landing page; no need to implement one. You should focus on:

• Preparing initial news articles, so employees see updates on day one. It is also a great way to make your portal appear more mature.
• Creating topic-specific pages, such as “Benefits” in the employee zone or “Mission and Vision” on the corporate site. Your information architecture will tell you exactly which pages to create.

SharePoint CMS is straightforward, and you should not have problems creating pages. If you need more guidance on this, please refer to the following page creation guide.

SharePoint CMS

Fill pages with content using SharePoint Web Parts

When your pages are ready, start adding content. SharePoint’s CMS utilizes sections that contain web parts – page elements that display or store content. Using them allows you to create clear, engaging pages that present your information effectively. The most common web parts are:

• Text. Used for all types of text content, from headings to article bodies.
• Image. For photos or illustrations from local files, the web, or built-in stock images.
• News. Used to aggregate news into layouts such as lists, carousels, or tiles.
• Hero. A visual component that highlights key links, often used at the top of landing pages.
• Documents. Use to display files from a chosen library or folder.
• Events. A calendar-like component presenting upcoming events.
• Quick Links. An element that stores and displays a list of links in layouts like lists, tiles, or filmstrips.
• People. Used to show user profiles with contact information.

SharePoint Web Parts

In case you need more help working with web parts, follow this knowledge base article on Using web parts on SharePoint pages.

A good structure transformed an outdated knowledge base. A retail company needed to replace its dying knowledge base system. Instead of a basic migration, IT expanded the scope—they’d build a proper intranet at the same time. They mapped the old content into a better structure and created templates that let subject matter experts easily add information. The knowledge base went from an IT-only tool to a company-wide resource.

Step 3: Build Navigation and Connect Sites with Hubs

With your structure and content in place, the next step is to link everything into a coherent intranet. Navigation ensures users can easily browse the portal. SharePoint offers four types of it:

• Global navigation. The top-level menu for Microsoft 365. It may match your intranet’s main navigation, but it does not have to.
• Hub navigation. The main navigation for a SharePoint portal. It stays the same across all connected sites. Changing it on the hub site updates the whole intranet.
• Local navigation. The menu for a single site. Its importance depends on the site. News sites may need little, while topic-heavy sites rely on it more.
• Footer navigation. Shown at the bottom of the pages. It usually holds global shortcuts. Each site can have its own footer, but keeping it consistent is better.

SharePoint Navigation

Finally, connect all relevant sites to your hub site and let them inherit hub navigation. Your users will see the same menu everywhere, reducing confusion and keeping them oriented.
You can find more details on navigation levels here.

Step 4: Design a Consistent Look and Feel

A good interface is key to user experience. Your intranet should feel predictable and familiar at all times. As users move between sections, they should feel they are still using one unified product. The content may change, but the experience should not.

The intranet is not a critical system. Users will abandon it if the experience feels confusing. Familiarity builds trust, and trust drives adoption.

Creating an Intranet Using Templates Makes It Simpler

Using templates and providing consistent branding helps a lot. SharePoint gives you a few helpful options here:

• Site templates. Used to ensure that sites follow a consistent layout and structure.
• Document templates. They standardize the file format used in document libraries.
• Pages and news templates. Used to provide a repeatable structure for content editors.
• Section templates in the CMS. They allow you to reuse proven page layouts.

Templates make the editing tasks easier. It makes browsing your intranet much simpler, too.

SharePoint Page Templates

Creating an Intranet Branding Makes It More Personal

Branding takes this further. It visually connects the intranet to other digital services your employees use daily. And since users spend most of their time outside the intranet, consistent corporate branding helps them feel at home from the start.

SharePoint offers a variety of tools that let you customize the look of your portal. You can:

• change the color themes.
• use logos for different cases.
• use your company font.
• modify the headers and footers.

SharePoint Brand Center

Custom branding not only fosters trust. It also signals that the intranet is a reliable, official part of your digital workplace.

SharePoint helps your intranet stand out. If you wish to take this a step further, you can use Engagy360 branding extensions. See for yourself how appealing your intranet will be.

Fully Branded SharePoint Portal

Step 5: Make the Intranet More Useful

Digital friction happens when users spend extra time switching between tools. Every switch slows them down. Your intranet should reduce friction, not add to it.

You can go further and make the UX even better. Provide users with key information without switching apps. Ideally, directly within a homepage. For example:

• Show the latest updates from reports or data systems.
• Add direct links to the most-used digital tools.
• Let users submit requests or complete simple tasks right from the intranet homepage.

Microsoft 365 includes Viva Connections service, which helps you build a personal dashboard. It can show data from other systems, link apps, and provide shortcuts to save time.

Intranet with Viva Dashboard

Step 6: Make the Intranet Work on Mobile

A good mobile experience is essential. Every part of the intranet should work on a smartphone. Pages should adjust smoothly to different screen sizes. A mobile app can make access even easier.

SharePoint is responsive by default. Pages adjust automatically. There are also the SharePoint mobile app and the Viva Connections app. Both allow browsing intranet content on the go.

You can build a custom mobile app, but it takes careful planning. Making an app is easier today. Supporting it on different devices takes ongoing effort. Before investing, check if the built-in options already meet your needs.

Different Mobile Experiences: Viva Connections, SharePoint App and Responsive View

What’s next when you are done with creating an intranet?

SharePoint lets you build an intranet that works from day one. It allows you to turn your plan into a usable platform. With the proper structure, clear design, valuable tools, and a mobile experience, you create a portal users can rely on from day one.

But creating an intranet is just the start. To truly succeed, you need to think about meeting your goals. In the following article, we will explore SharePoint Analytics, crucial in the context of long-term intranet adoption.

The post Creating an Intranet with SharePoint appeared first on Engagy360.

Figure 1. A Landing Page of a Modern Intranet

Months later, the content has grown without structure or clear ownership. Pages contradict each other, and updates slow down. Employees distrust the Intranet and no longer treat it as a reliable source. Soon, no one will be using your portal, neither editors nor readers.

You can avoid this. Start with real user needs and a clear governance model, then build the Intranet around them. These activities help you create an effective intranet strategy. And, as a result, create an intranet that people will really use.

Why Intranet Planning Comes First

An intranet is not a website. It is a work tool. Employees visit it with a clear goal in mind. They want answers, expecting clarity.

Without planning, the Intranet mirrors the org chart instead of supporting real work.

Does it mean that org-chart-based intranets are bad? Not at all. The intranet structure itself does not define success. The way you came up with this structure does. As long as your intranet results from conscious decisions, you are fine. You should decide what the Intranet is for. And, even more importantly, what it is not. Planning makes those decisions easier.

A clear plan saves you from rework. It also secures the long-term success of your company’s Intranet. According to the Forbes Communication Council, Intranet planning boosts:

• Internal communication,
• Employee engagement, and
• Knowledge sharing.

This article explains the most essential parts of an intranet plan. Who, What, and How.

Who is the Intranet For?

Every Intranet has users. But not all users are the same. Some people read content, others create it. Some visit every day, others visit only when they need help.

You need to understand this early. Ask your team:

• Why do people come to the Intranet?
• What do they try to do?

If you skip this step, your users will try to solve their problems—each on their own. As a result, content grows at random. Navigation becomes unclear. Adoption drops, and the portal you worked so hard to build becomes obsolete.

You can start by defining personas. Experts say personas are essential to a user-centric design. They typically consist of the following:

• Name, age, gender, photo,
• Character summary,
• Intranet experience level,
• Context for intranet use,
• Goals for using the Intranet,
• Fears of using the Intranet.

Figure 2. Persona descriptions helps you streamline your Intranet goals

You do not need complex personas. You should keep them simple. Focus on essential info. Look for patterns:

• How people work.
• When they need information.
• What they do.
• What they look for.

Always consider user expectations. Intranets are rarely business-critical systems. Employees will only use them if they see value in them. If you do not know where to start, use short surveys or usage analytics. Tools like Microsoft Teams and Microsoft Forms can help you gather feedback quickly.

What does the Intranet consist of?

You already know who will use your Intranet. You should now define what users will use it for. Writing down information architecture (IA) is the best way to do it.

IA lists all planned content. It shows how pieces fit together. It outlines the information design of your Intranet.

Two UX methods can help you here:

• Card sorting drafts your IA. What should you begin with?
• Tree testing validates the structure. Does it make sense to users?

The planning phase allows you to clean up your storage. You can run a content audit. Remove old, trivial, and duplicated content. You can free your digital space. It will also reduce long-term maintenance costs.

Figure 3. Simple information architecture

Navigation helps to browse your content

Once you have your IA defined, it is time for navigation. It helps users move through your content. Think of it in two dimensions.

• A global one – what links should always be displayed
• A local one – how users should navigate within selected areas

Defining navigation should not be a challenge. Do you have problems anyway? You should rethink your IA. Is it minimal? Isn’t it repetitive? Are the topics not separated enough from each other?

You may need to take a step back. Amend your IA in place or two.

A good example is HR-related information. You can think of it as a part of the HR department site. You can also put it in the Employee section of your portal. Or an onboarding one. Which one is correct? The one your employees will assume. And if your tree results in a tie, it indicates that a linking relation is needed.

Figure 4. Intranet Portal with top and footer navigation menus

Plan and map your portal

With AI and navigation defined, you can map your content. It is a vital step of an intranet planning. What platform elements to use? And where?

SharePoint gives you many tools to structure your content. You can use Hub Sites and Sites for your main content areas. Inside them, you can organise information with libraries, lists, folders, and pages. SharePoint gives you navigation mechanisms, too. You can use different types of navigation (global, hub, local, footer, in-page) for various use cases.

Clear Information Architecture Increases Trust and Reach

A large Bank decided to implement a new Intranet. Following user feedback, The Bank sought to make the Intranet more concise. They created new intranet areas for each department and topic. They identified who owns each section and who will benefit from accessing it.
Employees no longer had to search through many pages. They were able to find what they needed quickly. The Intranet is now a logical, transparent tool.
The change was a win. The reception was mainly positive. Praise appeared even on users’ social media.

How will your users use the Intranet?

You already know who the Intranet is for. You have defined what it contains. Now you need to decide how it will all work together. It all comes down to defining Intranet governance.

Governance answers simple, but critical questions:

• Who owns each area?
• Who will access it?
• Who can edit content?
• Who keeps it up to date?

Even 29% of digital transformations fail due to unclear governance. That is why it is so important. It improves your content. Stops it from going stale. When every section has an owner, pages and documents stay relevant. Updates happen faster. Trust grows, instead of declining.

SharePoint supports this just fine. It uses role-based permissions. Access is easy to control. Hub Sites help you here as well. You can apply shared rules across the Intranet. Other sites can follow these rules or adjust them when needed.

Figure 5. Role-based permission approach helps improves the quality of your content

The content update plan is a vital part of planning an Intranet

How often does your content need updates? Think this through. Different areas usually follow different rules. Write this down and share it with your editors. It is a vital part of your future governance. It prevents content from becoming outdated.

Figure 6. Update reminder settings via 3rd party tool

Do you need new content to be verified? Where should this happen? Capture this as well. You can use Power Automate for content approval. It will further improve content quality. You will control what is published. And when.

Figure 7. Power automate content approval flow

Governance Enables Scalable Knowledge Access

A commercial airline asked employees which use cases to include in its intranet plans. One need stood out. People wanted easier access to knowledge. There were too many systems that users had to check each time they searched for an answer.
The company created a new knowledge base. They put all relevant data there, creating a single source of truth. The Company designated the owners and agreed on knowledge update schedule. The team closed old repositories and made a dedicated bot that provided quick access to information. The company handled over 400,000 requests in the first year only. They saved more than 10,000 person-hours that users would have spent searching for answers.

Intranet planning complete. What is next?

With users, structure, and governance defined, your Intranet planning work is complete. You now have a clear intranet strategy that supports long-term use. It is time to put your plan in motion.

In the following article of our series, we move from planning to action. You will see a practical, step-by-step guide to building a SharePoint intranet. You will be able to create your Intranet, based on the decisions you have already made.

The post Intranet Planning Done Right appeared first on Engagy360.

Figure 1. A Landing Page of a Modern Intranet

Intranets have evolved significantly since their introduction. They started as simple bulletin boards for news and documents. Today, they are central communication platforms. They help employees find information and work more efficiently.

Research, including Gallup’s State of the Global Workplace reports, shows a clear pattern. Engaged employees are more productive. They stay longer with their organisations and perform better. A well-designed intranet supports their engagement. It improves communication and reduces confusion, making everyday work easier.

Yet, many organisations still ask the same questions.

• Are Intranets still a thing?
• What value can a modern intranet really deliver?
• Should we invest our resources into building one?

This article answers whether intranets are still relevant. It also shows the value of SharePoint as an intranet’s foundation and what makes a SharePoint intranet effective.

What is SharePoint?

SharePoint is a part of the Microsoft 365 platform. It allows the creation and management of internal websites and collaboration spaces. In the intranet context, it serves as a flexible foundation for integrating communication with everyday work tools.

Can You Build a Modern Intranet with SharePoint?

Yes, you can. But the platform alone does not guarantee success.

A Forbes Coaches Council article listed twelve reasons why digital transformation initiatives fail. Most of them had little to do with technology. They focused on people, ownership, and processes. The same applies to intranet projects.

Figure 2. A SharePoint intranet homepage in Microsoft Teams

SharePoint provides a strong, flexible foundation for intranet development. It includes an intuitive content management system. You can publish pages, news, documents, events, and tasks. SharePoint also integrates deeply with Microsoft 365. It works on all devices, supports multiple languages, and scales with the organisation.

Technology, however, is only part of the picture. Clear goals, good planning, and long-term ownership matter just as much.

What You Get with a SharePoint Intranet

SharePoint provides more than pages and document libraries. It allows you to create an Intranet that:

• Unifies the communication environment
• Works on both desktop and mobile devices
• Integrates natively with Microsoft 365 tools
• Scales with organisational growth
• Benefits from continuous platform updates and improvements

A SharePoint intranet creates a unified communication environment. It works on desktop and mobile devices. It supports growth and benefits from continuous platform improvements.

Figure 3. Microsoft 365, SharePoint Online and Viva Engage help you build an effective intranet

Because SharePoint is included in Microsoft 365 licences, many organisations can build an intranet without extra platform costs.

Does this mean SharePoint covers every need? Not always.

Some organisations may require advanced features. Some intranets need a unique visual design. And sometimes you need a complex migration to get your intranet up and running. In those cases, SharePoint can benefit from third-party tools. The platform has been on the market for many years, so reliable add-ons are widely available.

What Makes a SharePoint Intranet Effective?

Features do not solely define an effective intranet. Outcomes do.

A SharePoint intranet helps employees stay informed and feel connected by:

• Providing content employees seek
• Reducing confusion through clear and consistent information
• Acting as a trusted single source of truth
• Making content easy to find
• Encouraging engagement through comments and reactions
• Highlighting relevant updates at the right time

These qualities depend more on the approach and design rather than on technology. The understanding of how our employees work is crucial. Only then we are able to provide them with value.

User Experience Drives Intranet Adoption

No matter how advanced an intranet portal is, it will deliver no benefits unless users actively engage with it. User experience plays a key role here. Employees should feel that their intranet is familiar. That its sole purpose is to fulfill their needs. Users should find information quickly and understand where to go next. They need to trust what they see.

Theory supports that idea. Introduced by Corey Stern, a CUBI UX model deconstructs the user experience subject into Content, User Goals, Business Goals, and Interactions. In terms of intranet development, using this model:

• Helps identify content and ownership gaps early (a common intranet failure point).
• Creates a shared language between IT, internal communications, HR, and leadership.
• Supports prioritisation when budgets or timelines are constrained.
• Ensures the intranet is not “content-led only” or “technology-led only”, but purpose-led.

Figure 4. CUBI UX Framework

Without diving deeper into the framework, we can clearly see that responding to user needs, providing appropriate content, and aligning with project goals are key to intranet adoption and, therefore, its success.

As a result, an intranet reflects the organisation’s culture. It uses language people recognise. It matches how they work. When content feels relevant, the intranet stops being “another tool”. It becomes a place employees rely on.

A good intranet is mostly about fit.

A global marine professional services company learned this lesson. Its workforce was highly mobile. The intranet relied on long, CMS-heavy articles. Editors did not have time to write them. As a result, the homepage became outdated and engagement dropped.
The organisation changed its approach. It focused on short, field-based updates. Editors wrote messages that covered projects and their successes. This made user engagement increase quickly due to the relevant and timely content.

How to Start Creating an Intranet Portal?

Start by defining a set of goals. An intranet should never exist for its own sake. It exists to support communication and daily work, increasing your organization’s performance in the long run.

SharePoint provides a solid technical foundation. Effectiveness, however, depends on understanding users and defining clear outcomes. A solid plan is required.

In the following article, we focus on planning. We will look at users, content, and information architecture. These elements form the basis of a successful SharePoint intranet design.

The post Does SharePoint Intranet Still Matter? appeared first on Engagy360.

Here are key findings to consider when planning intranet editorial activities.

News is content with a short life cycle

News is the most common type of content on an intranet, but its lifespan is short:

• After 2 days of publication, visits drop significantly, and after 10 days, they are close to zero.
• However, news items account for the most significant volume of content.
• On average, an employee reads about four news items per week.

How to take advantage of this?

• Ensure precise targeting of news – don’t send everything to everyone.
• Pin key news items to landing pages or home pages.
• A well-designed news architecture allows you to target your content to the right audience more effectively.

Tip: Remember to rotate content on the homepage – outdated information quickly stops attracting attention.

Figure 1. Source: SWOOP ANALYTICS®’ SHAREPOINT INTRANET BENCHMARKING REPORT 2025.

The length of the news doesn’t matter much

Analyses show that, regardless of length (100 or 1000 words), users spend almost the same amount of time reading the news. There are concrete conclusions from this:

• There is no need to “stretch” the text – an intranet is not SEO.
• An article’s lead should contain its central message.
• Headlines should be specific and informative – e.g., ‘Target 2025 achieved’ instead of ‘Result 2025.’
• Visual content (graphics, charts, infographics, and videos) increases engagement.

Tip: Video content is more powerful than text – not only do users absorb it faster, they can also listen to it without having to look at the screen.

Conclusion: By skillfully using the capabilities of a CMS (such as SharePoint Online), you can create engaging content that users actually read.

Figure 2. SharePoint article. Concise content, engaging visuals

Content pages: fewer but more durable

Although content pages (e.g., procedures, guides, policies) are much less frequently created, they have a longer life cycle:

• Such content has an audience regardless of its publication date.
• They can “live” for months or even years, as on the ‘Mision and Mission’ pages.
• They require regular updates and attribution to the owner.

Tip: It is worth implementing tools to support the workflow of content updates, such as recertification functions.

Conclusion: a good structure and systematic content refresh are investments that bring long-term benefits.

Figure 3. Content update reminder

Home Page – Your Gateway to Content

The home page is not the destination of a visit, but the entry point:

• Most users move on after entering – on average, they visit at least two pages.
• A homepage influences the accessibility of content – a well-designed one increases its visibilit

How to build it?

• Present targeted content by department, location, and role.
• Ensure quick access to news and content.
• Make it easy to access, such as setting it as the browser homepage or creating a shortcut in Microsoft Teams.

Conclusion: a functional homepage should act like a dashboard – be simple, dynamic, and tailored to the user.

Figure 4. SharePoint intranet homepage in Microsoft Teams

How to measure the effectiveness of intranet content?

Compelling intranet editorial does not work ‘blindly’. Setting goals and regularly checking their achievement is key. The SWOOP Analytics for SharePoint 2025 report shows the results of the best-performing intranet solutions, which can be a benchmark for you:

• 99% quarterly active users (QAU) across the intranet
• 85% QAU in the news area
• Content page readership: minimum 81%
• News readership: minimum 61%

Additionally, it’s a good idea to keep an eye on article lengths of no more than 400 words. Users tend to ignore the content that is too long. Too much content can also make it difficult for search engines to index it properly.

For analytics, you can use:

• SharePoint’s built-in analytics,
• Google Analytics or Microsoft Clarity,
• Any third-party solution that works with your intranet.

Tip: It’s better to set indicative goals and adjust them later than to operate without any benchmarks. Regular data reviews help you catch trends and make informed editorial decisions.

Figure 5. Microsoft Clarity intranet usage report

Want to make your intranet work?

Let’s talk!

We have been designing and implementing intranets for 18 years. We know what works and what doesn’t work.

Make an appointment to talk with us – together, we’ll assess the type of behavior you can expect on your intranet and which goals are worth setting.

We’ll show you:

• How to approach information architecture design to support content targeting,
• How editors can use SharePoint Online CMS to create engaging content,
• How to organize the update workflow so that employees don’t read outdated information and make mistakes.

Contact us

The post An intranet that works. What content do employees read? appeared first on Engagy360.

The above vulnerability allows the deserialization of untrusted data bypassing authentication, and allows an attacker to bypass fixes made in July security bulletins for vulnerabilities CVE-2025-49704 and CVE-2025-49706. CVE-2025-53771, a patch bypass for another vulnerability from the ToolShell chain (CVE-2025-49706), which allows an unauthenticated user to access information without affecting service availability, was published simultaneously. Both security vulnerabilities – for unauthorized access to data and unauthorized code execution – were disclosed at Trend Micro’s Zero Day Initiative Pwn2Own Berlin 2025, but the new patches contain more robust protections than their originals developed at that conference.

Attack mechanism

• The attacker sends a crafted POST request to the endpoint /_layouts/*/ToolPane.aspx which deserializes malicious objects in the IIS context.
• After obtaining code execution, the webshell spinstall0.aspx is installed in the Layouts directory.
• From the webshell, the ValidationKey and DecryptionKey cryptographic keys are extracted.
• Using the stolen keys, the attackers sign further requests to the server and fully take control of the server, regardless of the subsequent removal of the webshell.

Vulnerable SharePoint Versions and Recommended Protective Actions

To protect against vulnerabilities, immediately apply the latest patches for all supported versions of SharePoint Server 2016, 2019 and Subscription Edition and make sure Antimalware Scan Interface (AMSI) integration is enabled and properly configured, preferably in Full Mode with Microsoft Defender Antivirus on SharePoint servers.

After installing patches and running AMSI, it’s a good idea to rotate ASP.NET Machine Keys and restart IIS according to SharePoint documentation.

If it is not possible to patch immediately, disconnect SharePoint servers from the Internet or restrict traffic to an authenticated VPN/proxy.

The SharePoint versions affected by the vulnerability and their corresponding security updates are summarized below.

Attacks exploiting CVE-2025-53770 vulnerability

The first attempts to exploit the CVE-2025-53770 vulnerability were reported as early as July 7, 2025, against government infrastructure in the US and Western Europe. Microsoft has officially confirmed active attempts to exploit the vulnerabilities, so far more than 80 SharePoint installations have been confirmed infected using the vulnerability, including a SharePoint farm belonging to the National Nuclear Security Administration, part of the US government’s Department of Energy.

Researchers noted that Chinese state groups Linen Typhoon and Violet Typhoon and the Storm-2603 actor were involved in the attack attempts, using the ToolShell chain for unauthorized access.

The post Microsoft SharePoint zero-day exploit (CVE-2025-53770) appeared first on Engagy360.

The same applies to intranet rollout. Even the most advanced or polished platform won’t succeed without a robust employee engagement strategy. Launching is only the start. True success is when people want to use the intranet – and perceive tangible value in it.

Here are the five pillars of a successful intranet implementation and a dozen practical tips you can apply right away to move from “tool” to the digital center of corporate life.

Pillar 1: a strong entrance – that is, what happens on launch day

First impressions happen only once – this is not a cliché, but a viable principle for building engagement. If an intranet is empty, unfriendly, or incomprehensible on launch day, users won’t return to it.

When planning a launch, remember:

• Take care of the user experience on the new system
  Welcome the employee with an onboarding screen, a short welcome video, or personalized instructions. Let him feel that the team designed the tool with him in mind. By doing so, you will significantly increase the likelihood that the user will stay with it for a long time and want to return.
• Don’t let the intranet be empty
  Prepare a set of news, events, and announcements to start. The user needs to see right away that something is going on. This way, you create the impression that the intranet is “alive” and worth checking regularly, since it will feature up-to-date, helpful content.
• Ambassadors are an excellent first line of support
  Choose a few people from different departments who will serve as intranet promoters and help others find their way in the new space. It’s easier to ask a teammate for help than to write to a “system” administrator. Employees are more likely to use the tool if they know they can count on quick and friendly support.

Plan thoroughly for launch day impact. Build guides and onboarding materials based on pilot employee interviews. Prepare and publish content in advance with trained editors. Ensure ambassadors clearly understand their role and specific responsibilities in the process.

Pillar 2: content that makes sense

An intranet must be alive – providing information, engaging, and giving users a real reason to return to it regularly. It should respond to the specific needs of the audience, so that not only curiosity but also use-value encourage its use. If there is a lack of up-to-date and relevant content, it will be challenging to maintain a high level of visits, because even the best-designed environment cannot defend against boredom.

There are several key formats to consider when planning intranet content:

• A virtual bulletin board
  A virtual bulletin board is the place for HR and operational announcements, as well as daily company life. Employees look there out of habit, just as they used to on the physical whiteboard in the office.  
• Internal communities
  Encourage teams and informal groups to create their own spaces around projects, interests, or company initiatives. By giving people a voice and a space, you invite them to co-create the digital workplace.
• Spaces for departments
  Each team should have its own section – with materials, calendars, and information vital to it. This structure eliminates information silos while reinforcing content ownership.
• Onboarding center
  Provide all necessary materials for new employees in one place, up to date, understandable, and attractively presented. Such an onboarding area not only reduces implementation time but also demonstrates the intranet’s value from the first day.

Remember that different employees are looking for different content. For some, company news will be key, for others, access to operational materials or knowledge sharing. The broader and more diverse the group you manage to engage, the better results you can expect. When building your intranet’s information architecture, ensure you provide regular feedback to users. Doing so will help you assess how useful the tool is before you make it available to a wide range of employees.

Pillar 3: engaging form = greater engagement

Gamification works because people enjoy entertainment, competition, and challenge, especially when these elements are seamless rather than intrusive in daily tool use. Adding gamification to an intranet fosters emotional engagement, offering users progress, rewards, and satisfaction. It easily motivates employees to return regularly.

Here are proven methods for intranet gamification:

• “Where’s Waldina?”
  A daily game that involves finding a hidden character (“Waldina”) or item on the intranet. Employees are given clues and receive points for solving the puzzle. The winner is the one who collects the most of them. This simple form of play helps users become more familiar with the intranet’s structure. So it is worth carefully planning the placement of the upcoming puzzles.
• Weekly company quiz
  Several questions about current events affecting the company, preferably based on content available on the intranet. Contests and quizzes are quick and effective ways to engage employees while consolidating and expanding coverage of important information from the previous week. It’s not much effort, and it’s a significant benefit, including for internal communication.
• Rewards for feedback
  Consider awarding points or prizes for ideas, comments, and suggestions submitted. Such a mechanism shows employees that their voice really matters, while motivating them to share their insights. The result? More valuable feedback and a higher-quality intranet.

Introducing gamification elements helps build employee recognition within the organization. Running rankings and promoting the winners of individual challenges not only motivates participation but also creates healthy competition and a sense of appreciation. Moreover, such initiatives positively influence the establishment of new contacts and relationships between users.

Pillar 4: Practical functions that save time

You can enhance current information and gamification elements with features that tangibly support users’ daily tasks. By streamlining access to the most-used resources and actions, a new habit will form that encourages consistent intranet use.

When designing an intranet solution, consider:

• Quick access to the most essential tools
  Integrations with systems used daily (CRM, HR tools, calendars, or forms) significantly improve the intranet’s usability. Placing widgets or shortcuts on the home page that notify you of new updates and allow you to switch to these systems quickly saves you time and increases user satisfaction.
• Address book
  An easy-to-use, well-researched database of internal contacts with phone numbers, photos, and role information is one of the most used features on an intranet. For many users, it is even the main reason to use it regularly.
• HR Forms and Applications
  Holidays, postings, and requests are just some of the self-service processes that let users get things done in a few clicks without leaving the intranet. Such solutions not only simplify day-to-day procedures but also increase employee engagement, giving them a sense of control and self-reliance in their actions.

Productivity buzzwords mean little unless the user experience reflects them. Design features people want, not just those you wish they’d use. Rely on tested self-service paths and ensure access to core tools leads to success.

Pillar 5: Intranet as a space for relationships and knowledge sharing

A good intranet is more than a tool – it is a digital reflection of organizational culture. When properly designed, it strengthens interpersonal relationships, increases operational transparency, and facilitates knowledge sharing within the company. By providing a space where employees can not only find the information they need but also network and get inspired, you will expand the intranet offering to your employees.

Solutions such as:

• AMAs with management
  Periodic “Ask Me Anything” sessions with management or key managers are an excellent opportunity to open a channel for two-way communication. Employees can ask questions directly to decision-makers – anonymously or by name – and management has the opportunity to address concerns, explain strategies, and build trust. It’s a simple yet effective way to create greater transparency and a sense of influence, which are usually unavailable without digital tools.
• Search Engine for Experts
  A well-structured knowledge base of employee competencies enables you to quickly find people knowledgeable in specific areas, such as Power BI, SAP, or customer service. With competency profiles and the ability to filter by skills, employees can independently find and connect with the person who will support them in the challenge they face. A user-friendly and efficient search experience is another good reason to use the tool.
• “Our People, Our Stories” – employee storytelling
  Publications created by employees themselves, in which they talk about their projects, challenges, and successes, are often much more engaging than official communications. The authenticity of this content makes people more likely to read it and identify with it. Such storytelling strengthens identification with the company, gives voice to people across departments, and creates a more human image of the organization.

Remember – people want to know what’s going on in the company, but they also want to have an impact, to be noticed and recognized. An intranet that gives them the space to do so becomes a tool not only for communication but also for culture, gaining prominence in users’ minds.

See how others are doing

A successful intranet doesn’t start with technology. It begins with understanding people. Whether the platform becomes the center of a company’s life depends, among other things, on how well you plan the launch, whether you deliver valuable content in an engaging format, and whether you offer practical features and a space to build relationships and share knowledge. The most important thing is consistency and openness to users’ needs. Only then will the tool really work. Not just a system, but a living digital ecosystem that supports communication, culture, and daily work.

We have been serving clients for over 18 years and have successfully implemented numerous Digital Workplace projects. We use our experience to deliver real and sustainable business value promptly. We inspire innovation and co-create best practices for SharePoint and Microsoft Cloud technologies.

We’ve seen many scenarios. From intranets that shone empty to those that have realistically changed the way a company operates. If you want to learn how others are successfully engaging employees, planning communications, and turning technology into value – let’s talk. We’ll be happy to show you what really works and how you can implement it at your place. Get in touch with us!

The post The 5 pillars of a successful intranet and a set of tips that really work appeared first on Engagy360.

Because Microsoft 365 is much more than just Word and Excel. It’s an extensive ecosystem of tools for team collaboration, communication, knowledge sharing, and organization of daily duties. It’s also one of the most popular office suites in the world – almost every second company uses it. So there’s a good chance that people on your team have already had exposure to it.

Depending on the size of the organization and the specific nature of the teams, Microsoft offers a variety of licensing plans – from small business versions to elaborate enterprise packages. There are also licenses tailored to front-line workers and those in the office. Even the basic plan provides access to a wide range of valuable services. In addition to classic applications like Word, Excel, and PowerPoint, collaboration and communication tools are often included, such as Exchange, SharePoint, Viva, or Teams.

Microsoft 365 is a platform that, when used effectively, can significantly improve team efficiency and facilitate day-to-day operations in an organization. The question is, is your company taking advantage of this opportunity?

The license is just the beginning – the real value comes when you use it

Do you know the names of the applications included in Microsoft 365? What goes into the package? That’s a good start, but knowledge alone is not enough. The value is not in owning the technology, but in its practical application. And this means, among other things: more efficient handling of everyday matters, faster onboarding of new employees, fewer questions for the IT department, reduced unnecessary email correspondence, and more effective communication within the team. It’s a situation in which the employee finds answers to his questions on his own – without having to write, call, or consult others.

For this to be possible, users need to use the tools daily. Buying running shoes does not make one run a marathon. You still have to start training in those shoes.

Don’t throw the platform “over the fence”

Microsoft 365 implementation should not be limited to a single email that says: “New tools are available from today – good luck!” Imagine buying a new coffee maker, leaving it in a cardboard box on the kitchen counter, and hoping that everyone will figure out on their own how to operate it. That’s not likely what an exemplary implementation looks like.

It’s similar to Microsoft 365. Users need to know that something has changed, understand why it’s worth using, and be able to handle it. Otherwise, instead of improvements, there is frustration and resistance.

That’s why it’s crucial to involve employees from the implementation stage onward. It’s best to start with simple, concrete actions that demonstrate the real value of the new tool. A quick success – even a small one – can convince even the biggest skeptic.

Start with what works

You don’t need a perfect plan to get started. Microsoft 365 works well with an agile deployment approach. Small changes, like quick prototypes and testing with your team, are easy to implement. You can start almost immediately.

What could be such a first step?

• A homepage with company news and information
• A compendium of benefits, leave, and onboarding
• A group on Teams for quick communication and meetings
• A shared space for working on files
• Short posts from leaders within the company’s social network
• A simple BOT that answers employees’ questions using the company’s knowledge base
• A form for collecting feedback or sign-ups

Many times, it takes just one workshop to plan and test a working version of such a solution. It works like Design Thinking on a hypercharge. And if it works, the prototype can be piloted right away.

More comfortable with Microsoft

Realizing the full potential of Microsoft 365 is not just a matter of goodwill among employees. Adequate support is crucial – both during implementation and later, in daily use.

Fortunately, Microsoft offers an extensive ecosystem of partners, making it easier to carry out the so-called Assessment, i.e., a diagnosis of the organization’s needs, user readiness, and possible improvements. Leveraging the partner ecosystem is the first step toward getting the tools actually to work for the team.

Cooperation with an experienced partner also means:

• greater reliability and stability of implementation,
• access to trained users and ready-made educational materials,
• faster response to user problems and needs,
• possibility of obtaining funding from partner programs,
• guarantee that the tools are in line with the realities of your organization.

Well-planned implementation and real support – these are the elements that often determine the success (or failure) of the entire project. With Microsoft, you don’t have to go down this road alone. Some partners will help you leverage everything you’ve already paid for.

There is no single recipe for implementing Microsoft 365

Every organization has different needs and a different starting point. For one, the best solution will be to launch an intranet; for another, to implement chatbots; and for yet another, to organize the collaboration space in Teams or SharePoint.

In our experience, the most outstanding value comes from inspiration. Showing what users can do. Seeing examples from other companies. Assessing what makes sense to implement. Only on this basis is it worth planning the next steps – with a specific goal, timeline, and measurable results.

Do you want to see how your company can make better use of Microsoft 365? Write to us – we’ll invite you to a free inspiration session. We’ll talk about the real possibilities and match them to your organization. We’ll show you how to use Microsoft 365 services to build an effective intranet solution.

Don’t wait – get back to us and see what else you can do with Microsoft 365!

The post Microsoft 365 – untapped potential appeared first on Engagy360.

Well, but as of May 2025 that won’t be a problem, because… well the easiest way would be to give Copilot for businesses the same capabilities that free has, right? But it’s also possible to make an add-on that will be available in the agent store (Agent Store), and that’s the route Microsoft chose.

There will be a Researcher (Researcher) and an Analyst (Analyst) in the agent store, which will extend the capabilities of Copilot for Business, while being available as part of the Copilot for Business package . Third-party agents will also appear, including Jira, Monday.com and Miro, and it will also be possible to add company agents available internally.

The idea of an agent store seems ok with this, only if LLM being the basis of the intellectual capabilities of “bare” Copilot for companies doesn’t change, it won’t want to talk to them anymore .

This feature is still in the process of implementation, and you need to join The Frontier to enable it. The capabilities for inferring and analyzing corporate data are impressive and will save a lot of work time. Below are videos demonstrating the capabilities of the new agents .

Copilot will also get user memory based on information from chats, from the user’s profile, and the ability to customize operation through individual prompts and other settings. Also, administrators will get the ability to measure usage, set management policies and configure Copilot thoroughly within the organization’s Copilot Control System. These features have been sorely lacking so far, they’re already there .

There’s also a new, better Copilot Enterprise Search, allowing you to find everything you need with rich, contextual… goodness, just a new, better search function that includes third-party applications in addition to documents and emails. So far, Copilot for Business’ ability to search and count document or event occurrences has been so legendary that I can’t wait for the new version. Currently, Copilot for Business is very flexible on the correct answer to a question about the number of occurrences and documents that meet the criteria and often changes its mind, but it can be persuaded what the correct answer is. The new, better Enterprise Search may change that .

And then there’s something a little more controversial – People Skills Agent. Its purpose is to make it easier to find people in the organization who have the skills we are looking for. But also building a taxonomy of those skills based on the use of those skills on the job

Also now, checking whether an employee during the probationary period has demonstrated the skills he declared as part of the recruitment process will be at the price of his digital companion. To paraphrase an iconic quote – Copilot will help and advise, sometimes it will also reveal something about you .

This feature is so good for business that the European Union will surely ban it

There are more new features of Microsoft Copilot Wave 2, but there are also Microsoft programs for medium and large enterprises to learn about Copilot’s capabilities individually and to plan its adoption in the organization. If your organization already has Copilot licenses for businesses and you want to use its potential in a secure and planned way, contact us.

Our expert Szymon Bochniak, an MVP with a specialization in Copilot, will guide your organization through key scenarios for using Copilot’s enterprise features and classifying company data to safely use Copilot’s features, especially those that allow employees to discover information they previously had no idea about

We can implement your organization’s Copilot Vision and Value or Copilot Studio Vision and Value workshops and also discuss issues related to automatic classification and protection of information from unknowing access to unauthorized recipients. If you’re wondering whether you can benefit from these workshops, you’d better fill out the form and we’ll be in touch in a moment to discuss possible support for your case .

The post Microsoft Copilot news for spring 2025 appeared first on Engagy360.

So it’s alarming to see data that only 44% of companies believe they have enough data to make decisions, and 35% of executives lack confidence in the information available. Moreover, Gartner predicts that by 2025, 95% of data-driven decisions will be at least partially automated. Organizations with a mature Data Governance model are 68% more effective in making business decisions. They are also 23 times more likely to win customers. So as you can see, effective data governance is one of the pillars of maintaining a high position in a competitive market.

Key decision-making barrier: lack of current access to data

Managers, like salespeople, often make decisions under conditions of incomplete information. Lack of access to current data is due to several factors:

• Data dispersion – information is stored in different systems, making it difficult to find it quickly.
• Lack of tool integration – companies use many unrelated applications, which increases analysis time.
• Limited reporting automation – many organizations still rely on manual report preparation, leading to errors and delays.

The data shows that as many as 68% of companies find it difficult to quickly access the information they need to make decisions, which significantly affects their competitiveness.

Technological support in decision-making

Experts agree that the key to solving this problem is digitization and automation of analytical processes. Modern technologies allow quick access to up-to-date information and its immediate analysis. In this context, several key solutions are worth noting:

1. Management dashboards and data analytics
   Tools such as Microsoft Power BI or Fabric allow the integration of data from different sources, presenting it in a clear, interactive form. Managers can monitor key metrics (KPIs) in one place and react to changes in real time.
2. AI bots to support data analysis
   Modern bots can not only present data, but also analyze trends and identify key insights. For example, in the digital workplace, bots can answer managers’ questions about sales performance, project profitability or changes in customer behavior.
3. Automated alerts and notifications
   Analytics systems can generate automatic alerts when certain indicators reach undesirable levels. This allows managers to respond immediately to threats and take advantage of opportunities.
4. Artificial intelligence in predictive analytics
   AI not only analyzes historical data, but also predicts future trends and scenarios. In B2B sales, this means being able to identify potential problems and business opportunities in advance.

Digital workplace and Microsoft 365 environment as the foundation for data analytics

Microsoft 365 offers comprehensive solutions for working effectively with and integrating data in real time. In the context of decision-making, these are crucial:

1. Microsoft Teams as a hub for communication and data access
   Microsoft Teams is no longer just a video conferencing tool, but a full-fledged work environment that can integrate data from CRM, ERP or Power BI systems. Salespeople and managers can access reports, dashboards and predictive analysis in one place for instant decision-making.
2. Power Automate – automating data flow
   With Power Automate, it is possible to automate reporting processes and information flow. The system can automatically send alerts about changes in sales data, generate reports based on predetermined rules, and deliver personalized summaries to the appropriate people in the organization.
3. OneDrive and SharePoint – centralize access to documents
   Microsoft 365 allows you to store all relevant documents in one place, eliminating the problem of searching for files in different systems. SharePoint allows you to access the latest versions of documents, and OneDrive integrates with analytics applications, allowing you to edit reports in real time.
4. Copilot and AI in Microsoft 365
   Microsoft Copilot, supported by artificial intelligence, can generate meeting summaries, analyze data from various sources and recommend next actions. This is a huge convenience for managers, who can instantly access key information instead of wasting time searching for it.

Practical example: a digital workplace supporting data analysis

What a digital workplace optimized for data analysis looks like. Here’s a good example: a sales person starting his workday has access to a full set of information on customers, sales performance, current market trends and KPIs. Thanks to the integrated tools of Microsoft 365:

• he doesn’t have to manually search the systems,
• receives automatic summaries of the most important indicators,
• can ask questions to AI bots, which instantly provide the information he needs,
• has access to documentation, analysis and reports in real time, without having to use many different systems.

Such solutions eliminate the need for hours of analyzing reports and allow decisions to be made in minutes rather than days.

Summary

In the age of digitization, quick access to reliable data is becoming a key factor for success in B2B sales. Companies that effectively integrate their systems, implement analytical tools and use AI to process information will gain a real competitive advantage.

Microsoft 365 provides a complete environment for working with data, enabling not only analysis, but also automation of reporting processes and real-time access to critical information. By implementing these solutions, organizations can significantly increase their operational efficiency and make better business decisions.

The post Decision-making in business – how to use up-to-date data? appeared first on Engagy360.